Tips to Sky Rocket Your Magento E-Commerce Store Sales
- Last Updated On June 5, 2018
- 8 min read
In today’s world, many users tend to buy a thing online which has led to the digital revolution and has started a new trend of online shopping websites on the Magento platform.
There are many websites on the internet which sells things but user purchase from the site which they like, so companies spend heavily on maintaining the site like enhancing marketing techniques, clean UI, Study latest market trends through market study or social network and generating the marketing campaign based on these analyses.
E-commerce companies tend to study the behavior of the customer to increase their sale and create a loyal fan base.
Magento is one of the best Content Management System out on the market; there are certain factors which can influence customer’s buying experience when they are shopping.
Let’s Explore Best Tips to Boost Your Magento Store Sales in Easy Steps
1. Reduce Loading time of Your Magento Website
The biggest disappointment for an online customer is the slow loading of the Magento E-Commerce Store. Visitors will not like slow-loading pages. Google search engine values an E-Commerce site that takes less than 3 seconds to load and rank them higher on the SERP.
So, the first thing is to do optimize the site speed of the Magento store via different means like Optimization of code, database and CSS files in such a way to make the pages load fast.
2. Optimize Your Homepage with New Products and Discount Deals
A unique way to engage customers is to show new products on E-commerce’s site homepage. The developer can do it via banners which suggests there are new products in the store.
Add discount offers or coupons on the product banner through which customers can reach the product pages of there like this is an effective way to notify customers about the latest products on the sale. This tactic is used by many famous e-commerce sites nowadays.
3. Make Checkout Process Easy
The checkout process should not have a lot of phases. It frustrates the customers and they often migrate to a different site. It can result in a huge loss of customers who were actually interested in buying the products. Make your Checkout process easy as possible to hold customers in your store.
To prevent this, a developer or the e-commerce site can add the One Step Checkout process. This is very simple as just add the product to the cart and a single page checkout.
4. Shipping should be Free with Magento Shipping Extension
Shipping should be free above a certain purchase. This will works wonders as free shipping is the biggest thing any user considers while purchasing. A consumer does not like to spend extra on the shipping cost so shipping should be free. It increases the sales of the store.
For that, you can implement Magento Shipping Module on your website. It will help customer to show Best Magento Shipping Per Product Extension status so customer attracts to buying your products.
5. Optimize Payment Options
When you limit a customer by a very selective payment option, they can opt for other online stores. Other than giving them safe, secure and friendly payment options, an online store needs to provide multiple options like PayPal, credit cards, debit cards.
If a store wants to make sales on a global level then add Magento extensions which offer payment options that are popular in respective countries from where the order is made. This will increase the sales of the product helping to achieve a global audience and developing a customer base all over the world.
6. Use Email Marketing for Increasing Sales
Email marketing helps to achieve new customers and generate new markets for business prospects. The store owner needs a team that develops catchy emails that helps the reader to come to the site.
Once they are on the site the stunning e-commerce store would force them to make the purchase of the product they like. Develop email and newsletter campaigns in such a way that the user is forced to visit the site frequently.
You can use the Free Email Marketing Website for sending free emails to your customers. This tactic will help you to engage more customers and you can interact with them in an easier way.
7. Invest in a Mobile-Friendly Website
Everything is on the mobile now as a user are becoming more mobile-friendly E-commerce store need to create a responsive online store which attracts customers. This is very important when the store wants to beat the competitors.
If the Magento store is not mobile-friendly, then the store is losing the major portion of sales. You can make online stores go through the Google Mobile-friendly test for ensuring that your online store Responsive, Mobile-friendly or not.
8. Make Your Store Reliable
Magento Store needs to win the belief of the customer by giving information like star rating. Certain things can recommend the validity and ubiquity of the Magento store. It would be an eye-catcher and customer attraction and would make a sure purchase.
So, apart from digital marketing for the store, there is something else also which as store should have and its credibility of the store through ratings and reviews by the user.
9. Optimize Your Store for Cross-selling of the Products
The best way to increase sales is by showing related items to the user on the product page. This method is referred to as cross-selling. It encourages the visitor to check other items in different categories and which opens the possibilities of higher sales.
This technique helps a user to stay more on the site and also exploring the site means more product purchases from the user.
10. Do Social Media Marketing for Magento Web Store
Social media has a huge potential to make the products popular across the countries. Magento store should have a presence on Facebook, Instagram, and Twitter. This will create a loyal fan following and generate curiosity for products.
If the store has great products, they should be shared and made viral on a social media platform. Magento store should harness the power of social media to increase the sales by posting a deal of the day and reference coupons so the user will come to the site to take the benefit of the deal.
Bonus Point – The Toppings Tip
Other than this Magento store can offer a gift card or voucher if we do purchase products more than a certain amount. Online stores like Amazon offer gift cards to their customers.
This gift card can be used to make payment for a future order. They can also be offered as a gift by a customer to their friends.
To know more about how to extend the sales of your E-Commerce store, or how to make a new Magento E-Commerce Store from the scratch, Contact our Magento eCommerce Development Services & Consult with Our Experts today.
Ashish Tiwari
Ashish is an SEO manager at Pixlogix Infotech Pvt. Ltd. With his dedication and learning mindset, he achieved many milestones in the short term. He has a good understanding of business, marketing, and promotion strategies. With 8+ years of experience, he can effectively handle online marketing campaigns for various industries.
Related Post
Get in Touch Now!
Have a word with our expert consultants about your next project to get suggestive guidance & proposal.
Sales Inquiry
Chat with us about your project for a custom solution and quote.